Wright Thompson, famed sports writer, warns of the dangers of marketing, branding and advertising.

Wright Thompson, the marvelous sportswriter and author of Pappyland, warns of the dangers of advertising, specifically in the world of whiskey…

*Thompson is typing now*

“More and more today, we don’t want to do the work or take the chances required for

--

--

--

I write pretty words and sometimes sell things. https://coleschafer.com/subscribe

Love podcasts or audiobooks? Learn on the go with our new app.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Cole Schafer

Cole Schafer

I write pretty words and sometimes sell things. https://coleschafer.com/subscribe

More from Medium

The 3 Best Practices of Prolific Content Creators

The sexiest part of content marketing isn’t your content

What (I Think) It’s Like Up Top — For Business Leaders and Coaches

FOMO is The Best Marketing Trick You Can Employ on Social Media

A woman with a laptop on her lap, holding a credit card, buying something online