Multiple choice tests aren’t going to change world pollution… and neither are parallelograms.

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1. How to make money — not Business 101 but rather how to turn $100 into $200. At the start of the semester, everyone would receive half of what they paid to take the class, they would then be instructed to turn the money into more money through any (legal) means necessary. By the end of the semester, if they don’t come back with more money, they fail. Nearly every college kid has taken a business course, but hardly any of them understand how to actually make money.

2. How to thrive as an adult — how does an adult change their oil, pay taxes, set up a 401(k) plan, save money and stay out of legal trouble? In addition, how does an adult create healthy habits that can last a lifetime (like reading every day, meditating, exercising and other daily rituals)?

3. How to have a healthy intimate relationship with another person — they taught us how the penis goes into the vagina (safely), but they never taught us how to treat our significant other(s) with respect, nor how to differentiate between a healthy and toxic intimate relationship. In other words, they taught us about sex… not about love.

4. How to make change happen — this course would be a mix of psychology, marketing and hustle. It would educate students on how to effectively spark massive change within their organizations and communities. It would be a semester-long course that studies some of the greatest leaders in history and how they went from somebody with a vision to somebody that changed the world.

5. How to solve hard problems — in this course, students would be given a series of extremely difficult and diverse problems ranging across a variety of industries. They would then be placed into groups and instructed to solve the difficult problems. The problems would range from “how do you stop North Korea without a single casualty?” to “how do you quadruple the revenue of a small local bakery without hiring any additional employees?”

*** Notice that none of these courses consisted of multiple choice tests and parallelograms. Notice that they aren’t designed to make hundreds of thousands of Americans better cogs. But, are instead designed to make hundreds of thousands of Americans movers and shakers.

Because at the end of the day, being handed a multiple choice test covering parallelograms isn’t going to solve world pollution nor build great companies and ultimately spark change. But, learning how to solve difficult problems and create change just might…

And, in addition, who really gives a fuck about a parallelogram?

But (as always) I digress.

By Cole Schafer.

Cole Schafer is the copy chief at Honey Copy, where he helps startups make more money through emails and landing pages that read like poetry and sell like Ogilvy. When he isn’t slinging copy, he is right here on Medium sharing ideas about life, business, marketing and parallelograms. Or riding alpacas.

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I write pretty words and sometimes sell things.

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