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Don’t be so quick, especially when it comes to trends, movements and widely accepted norms.

Cigarettes — for a very long time — were the coolest thing since sliced bread.

And sliced bread — for a very long time — was recommended to make up nearly 50% of our daily intake.

People died or got fat or both and as a result cigarettes and sliced bread became less cool.

In the words of Mark Twain — “Whenever you find yourself on the side of the majority, it is time to pause and reflect.”

But, then again, on Twain’s 70th birthday he also said — “It has always been my rule never to smoke when asleep and never to refrain when awake.”

I’m pretty sure Mark Twain ate sliced bread too.

But, I digress.

By Cole Schafer.

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