Hard sell the f*ck out of me.

Image for post
Image for post

The hard sell is an aggressive approach to salesmanship or advertising that uses very direct and forceful selling techniques to get the prospective customer(s) to buy.

I needed a good sweat.

If I would sit down with a sales representative first.

“Listen, I’m more than happy to give you a 7-day free trial and if you like it you can sign-up for $40/ month. However, if you sign up right now, you will only pay $25/ month.”

The good, the bad and the ugly of the hard sell.

I ran a flash sale on my copywriting guide.

(Here is the email I sent out announcing the flash sale.)

I would always always choose the latter.

Are we selling in a way that allows us to sleep soundly at night?

I can’t say the success I experienced from my flash sale felt as good as the passive income I generate on a weekly basis.

Thoughtful non-greasy ways to hard sell.

You can offer the customer a lot of value along with the pressure you are placing on them.

You can be extremely honest about the sale you are running.

You can be extremely polite and personable while still hard selling.

Written by

I write pretty words and sometimes sell things. https://coleschafer.com/subscribe

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store